What's the secret to Google's 'I'm Feeling Lucky' feature?

What's the secret to Google's 'I'm Feeling Lucky' feature?


If you've used Google search, you've probably seen the words 'I'm feeling lucky'. It appears on the home page of Google search.


Below the Google search box are two options. In which the first Google search is done and the next I am feeling lucky. After all, what is the whole story of I'm Falling Lucky?



When did it start and what is it used for? Does this feature hurt Google? Today we are trying to answer all these questions.


Some may even be aware of this feature in advance. If you don't know, stay tuned. You can reap the benefits of choosing the 'IM Feeling Lucky' option.


As soon as you type any keyword in the search box and select 'I'm Feeling Lucky', then Google will immediately take you directly to the first search result website related to that keyword.


This means you won't see any ads or other search results. For example, if you type ranjitstha in a Google search and click on 'I'm Feeling Lucky', you will be taken directly to our website.


But if you choose Google search, you will find millions of search results. In which YouTube, the Facebook handle will also be seen from the news of our website.


लाई 110 Million Loss to Google: In 2007, Google co-founder Sergey Brin said in an interview that one percent of Google search traffic comes through the 'I'm Feeling Lucky' button, bypassing the rest of the search results and ads.


One can only guess that this button causes Google to lose वार्षिक 110 million a year, or more than अर्ब 13 billion. Because after any search, clicking on IM Feeling Lucky leads directly to the result.


No ads appear. As you may know, advertising is Google's biggest source of revenue. In 2007, Marissa Mayer was the head of Google Search.


Joe later became the CEO of Yahoo. When asked about the damage caused by the I'm Feeling Lucky button, she gave an interesting answer.


At the time, Marissa Meyer said, "It's possible to be very dry and very corporate when it comes to raising revenue." But I think the happiest thing about I'm Feeling Lucky is that this feature reminds you that you are all good people. '


I'm Feeling Lucky is a very old feature of Google. It was removed in 2010. At that time there was a button, but the feature was removed. Because at that time Google Instant was brought.


Since then, the importance of IM Feeling Lucky has not remained. Which was before that. Because now Google Instant starts working on Google's home page and you don't even get a chance to remember IM Falling Lucky for a while.


But then the trap resumed. Now the question arises, in what sense did Google write I am feeling lucky? In other words, it may be something like that, due to which I am filling lucky option in search engine.


Clint Eastwood, a great Hollywood actor, and director has a film. His name is Dirty Harry. The film was made in 1971.


There is a scene where Clint is preparing to shoot at the East. Before that he asks the man, ‘Do you feel lucky punk? Well, do you? Is this Google feature inspired?


Google did not say where the line came from. Instead, it is believed that when the Google search engine was launched, the company's two co-founders, Larry Page and Sergey Brin, wanted to make it look different from other search engines.


At that time other search engines were very dominant and they were showing a lot of advertisements. IM Feeling Lucky was launched to give the user directly relevant results with just one click.

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