Apple hikes MacBook and iPad prices worldwide after memory chip price hike
Apple hikes MacBook and iPad prices worldwide after memory chip price hike Apple has hiked the prices of MacBook and iPads worldwide. The price of memory and storage chips has skyrocketed as the artificial intelligence (AI) industry accelerates data center expansion. Apple on Thursday raised the prices of iPad and MacBook, saying it could not protect customers from the impact. The price hike will not affect Apple's most profitable product, the iPhone. But Apple's low-cost laptop 'Neo', which was launched as a competitor to Windows and Chromebook laptops, has become more expensive within a few months of its release. Apple has increased the initial price of the Neo from 599 US dollars to 699 US dollars. The price of memory chips, which has been rising due to the rapid expansion of the AI industry, is also weakening the prospects of smartphone and PC sales. Memory chip manufacturers such as Micron have prioritized orders from AI chip makers including Nvidia in the...