Photoshoot in space at a cost of Rs 10 million
Photoshoot in space at a cost of Rs 10 million
American beauty company 'Estee Lauder' is going to launch its new skincare product in space.
The company is going to take such a big step for the photoshoot of the new product.
The company is preparing to fly ten bottles of its 'Skin Serum' to the International Space Station. For which the company is spending more than Rs 10 million to NASA.
According to the Indian newspaper Hindustan Tech, after the products reach space, the astronauts will take photos at the Kapola Control Tower. These photos will be posted on social media later.
It is said that one of the ten bottles that have reached space will be put up for auction.
With the global epidemic of Covid-19, companies are now launching their brands in a creative way.
Many large companies are spending less on old-fashioned advertising and are looking for new ways to attract customers.
In this way, 'Estee Lauder' has become the first beauty brand to go into space.
According to the report, a rocket called 'North Grumman Enterprise' will bring the company's products into space. The rocket is said to be flying from Wallace Island, Virginia, on Tuesday night.
At the same time, NASA hopes to expand the use of its equipment to increase the number of civilians visiting the space station, said Phil McLister, commercial director of NASA's Spaceflight Development.
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